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Build & Convert

Web Design & Development

We specialize in designing and developing engaging websites that are built to increase your leads and convert more sales.

Sprint-priced. No retainer lock. The first sprint is the read — you see the system before you sign for the build.

  • Census-grounded

    ACS, CBP & LEHD pulls

  • 60+ ICP cards

    Shipped, signed off

  • Outcome-locked

    One named outcome per sprint

  • No retainer trap

    Sprints, not rent

Engagement details

Pricing factors, in plain English.

No mystery line items. These are the specific inputs that decide how the engagement is sized and what ships at the end of it.

  • 01

    Page count and template variety (5 pages vs. a 40-page marketing site)

  • 02

    Integrations — CRM, scheduler, billing, analytics

  • 03

    Whether content is migrated or written net-new for the launch

  • 04

    On-brand visual system or custom design system

  • 05

    Post-launch experiment cycles bundled with the build

Questions operators ask before they book Web Design & Development.

  • How long does a typical site build take?

    Six to eight weeks for a marketing site we’ve fully scoped. Tight launch windows can squeeze sooner; we’ll be honest about whether the date is real before you sign.

  • Will my site rank in search after the rebuild?

    Yes — every URL gets a 301 plan signed off before cutover, structured data gets parity-checked per template, and we run a staging site in parallel for two weeks before the DNS flip. Your existing rank doesn’t go dark on launch day.

  • Do you handle hosting and ongoing care?

    Yes — you can hand off the site to your team or roll into a Recurring Site Care plan. Most clients keep us on for the first 90 days at minimum so the launch experiments actually get measured.

Who actually does the work

John Cravey, founder and lead strategist
John
Matt Snider, head of build
Matt
Pablo Novelo, head of design
Pablo
Danny, head of discovery and ICP synthesis
Danny
Josh Grounds, senior engineer and recurring care
Josh